CASE STUDY / 010
Drift
Collective
South Africa's boldest streetwear brand needed an online store as raw and effortless as its clothing. We delivered exactly that.
Project Summary
Drift Collective was selling via Instagram DMs. We built a full e-commerce platform with inventory management, loyalty programme, and Yoco payment integration.
ServicesE-Commerce + Brand
Duration4 Weeks
Revenue Month 1R48,000
Cart Conversion4.2%
From DMs to drops.
R48K
Revenue in Month 1
4.2%
Cart Conversion Rate
620
Orders in First Quarter
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